Experience
Over the years, my jobs roles have spanned across being a Graphic Design, Communication Design Specialist, Account Manager, Project Manager, Art Director and Brand Design Consultant.
2019
To Present
Bridge the creative gap between the client and Account management teams. From Packaging, Brand Management, to digital & eCommerce marketing content.
SGK Inc.
Creative & Marketing Services
Art Director
Project Manager
Marketing Consultant
My primary focus is to present current and relevant subject-matter expertise in driving innovative brand visual experiences. From Strategy, Conceptualization to Delivering workflow solutions for marketing, eCommerce, and brand activities.
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Work with focus groups to develop creative solutions for RFPs and RFIs.
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Consult as a subject matter expert in creative and marketing projects (internal and external)
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Work along side the Global marketing team in scripting and producing content for the social media calendar.
STRATEGIZE, SCRIPT, EXECUTE.
2017
To Present
Advice and guide teams/individuals on building high-quality presentation content for internal and external consumption.
SGK Inc.
Branding & Presentation Services
Art Director
Project Manager
Marketing Consultant
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Building a team that provides Presentation Deck services for various groups and business functions within the company.
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Oversee Sourcing, Planning and Reporting for projects undertaken by the team.
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Advising and guiding the Consultants and Account Managers on design and presentation best practises.
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Creating and building assets and processes for the new team and its members.
VISUALIZE, DESIGN, ADAPT.
2008
To 2017
Guide and counsel marketing and design professionals seeking branding, visual identity, and design queries.
SGK Inc.
Brand Management (On-site)
Art Director
Account Manager
Marketing Consultant
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Provided design and brand guidance for projects submitted for review. This would include projects from internal Creative services teams and the client’s Agency partners.
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Develop and maintain the client’s Brand by constructing deign templates for various applications.
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Conducted training programs/sessions for the client’s teams, agency partners and vendors.
Counsel, Train, Engage.
2006
HP eBusiness Solutions
Corp. Comms & Creative Services
Role#1: Sr. Designer
Role#2: Sr. Communication Specialist
Role #1
Worked with the Communication team to design and build collaterals for branding and internal communication programs.
Role #2
Moved to the shared services team and provided design services to the US printer market. Also, worked with the BD team to develop proposals.
To 2008
2002
Cranes Software
Corporate & Marketing Comms
Sr. Graphic Designer
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Worked with the Corp Comm team, designing and building internal collaterals, Financial reports, and ads. Was also responsible to manage the companies brand visual identity.
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Supported the Sales and marketing teams in developing product catalogs, brochures, product packaging, manuals, and usage toolkits.
To 2006
Freelance & Passion Projects
In my personal time, I have created many brand identities and visual styles for start-ups, social organisations, and educational institutes. This helps me nurture my artistic expressions.
I have always felt a sense of accomplishment when extending an artistic hand for social community projects. I have helped NGOs, community institutions, and individuals with their branding and marketing requirements.
Passionately
Musical
Music is my personal creative enabler. It fuels the urge to
re-engineer, to re-construct, and re-analyze the product.
I have trained and guided individuals in their musical explorations. Conducted choirs and musical performances.
I learn by guiding and teaching fellow musicians on music improvisation. It is a way of collaborating ideas and learning from each other’s influences.
+ Pianist/Accompanist
+ Choir Conductor
